BUZZFEED LAUNCHES UNIQUE CONTENT PARTNERSHIP WITH AOL

We're thrilled to announce our related content partnership with AOL.  Now, whenever you're on a Buzzfeed viral image, video, link, or list page, you'll see the most viral and related content from Aol.  Effectively, due to the depth and wealth of Aol content, this allows you to "read more" on any viral topic that interests you've.  We specifically identified and reserved a slot for Aol, as you can see below in the live version of a match involving UFOs.

This is made possible by the fact that Aol is running the BuzzFeed analytics code on many of their leading properties including Aol News, Asylum, urlesque, and others.  BuzzFeed is able to identify Aol's most viral stories and relate them to the most viral content on BuzzFeed.com

A great internet media partnership, yet again, all without leaving New York.

Here's the Techcrunch coverage.

Here's the full press release:

BUZZFEED LAUNCHES UNIQUE CONTENT PARTNERSHIP WITH AOL
 
AOL Content to Appear on BuzzFeed.com Alongside Related Viral Content

NEW YORK, NY – July 15, 2010 – BuzzFeed today announced a unique related-content partnership with AOL that will give its users instant access to AOL’s most followed content across all of BuzzFeed.com.  Every BuzzFeed.com page will now feature dedicated thumbnail links to related and viral stories from leading AOL sites including AOL News, Urlesque, Asylum, Lemondrop and others.
 
BuzzFeed’s Viral Analytics code will identify popular AOL content related to the viral and frequently shared content that appears dynamically on BuzzFeed.com and link to those stories on its website. For example, if an item on Lady Gaga appears on BuzzFeed, users will find AOL’s hottest Lady Gaga content alongside it.

“BuzzFeed identifies the most viral and shared content across the web. Through this partnership, BuzzFeed readers will discover the very best AOL content the moment it starts spreading on Twitter, Facebook, blogs, and the rest of the social web,” said Jonah Peretti, Founder and Chief Executive Officer of BuzzFeed.

“BuzzFeed is doing something very special in tracking viral content at the publisher level,” said David Eun, President of AOL Media and Studios. ”AOL is committed to partnering with and nurturing promising start-ups, and we’re excited by the promise of this unique merger of BuzzFeed technology with the depth and quality of relevant content from AOL.”

About BuzzFeed
BuzzFeed is a technology and media company that identifies and accelerates the distribution of content on the viral web.  BuzzFeed technology measures the "ViralRank" of thousands of pieces of content each day and dynamically promotes the content that is most engaging to consumers.  BuzzFeed.com attracts over 7 million monthly visitors and the BuzzFeed network reaches an additional 100 million visitors (Quantcast). Buzzfeed's viral analytics package is available free, upon request, to qualified publishers, and the company is private beta testing contextual advertising solutions. Buzzfeed partners include: top agencies (Publicis, Undercurrent, MediaStorm), brands (Comedy Central, National Geographic, Intel), and publishers (Time.com, New York Post, College Humor, HuffPost).